Newsletters belong in a digest, not your inbox.
40% of business email is graymail and bulk content. IP Four separates newsletters, marketing emails, and automated notifications from genuine business correspondence, so your team focuses on what actually matters.
Every tool to keep bulk mail out of your team's way.
From graymail detection to digest scheduling, we give your team control over what reaches their inbox and when.
Graymail Detection and Separation
Newsletters, marketing emails, and subscription content automatically identified and separated from genuine business correspondence. Staff see what matters without wading through inbox noise.
Bulk Email Classification
Automated classification of bulk email by type: newsletters, promotional content, transactional notifications, and social media alerts. Each category handled according to your policy.
Per-User Bulk Mail Preferences
Individual users control which bulk mail categories they receive, which are held for digest review, and which are blocked entirely. Preferences managed through a self-service portal.
Digest Scheduling
Bulk mail held and delivered as a scheduled digest rather than interrupting the working day. Users review at a time that suits them, releasing anything genuinely needed.
Bulk Mail Volume Reporting
Dashboards showing bulk mail volumes by category, sender, and department. Identify which subscriptions are consuming the most inbox capacity and inform unsubscribe decisions.
Unsubscribe Assistance
Automated identification of bulk senders with unsubscribe links. Users can action unsubscribes directly from the digest interface, reducing future bulk mail volume at source.
From inbox noise to focused productivity.
Bulk Mail Volume Assessment
We analyse your current email flow to identify bulk mail volumes, categories, and top senders. Establish exactly how much inbox capacity is being consumed by non-business correspondence.
Classification Policy Design
Bulk mail classification policies designed for your organisation. Categories defined, handling rules set per category, and digest schedules configured to match your working patterns.
User Preference Configuration
Self-service preference portal configured and user access provisioned. Default preferences set at organisation level with users able to customise within defined boundaries.
Digest Schedule Deployment
Digest delivery schedules deployed and tested. Users receive their first digest and are guided through the preference portal. Feedback collected and policies adjusted accordingly.
Reporting Dashboard Setup
Bulk mail volume dashboards configured for IT administrators and department managers. Automated weekly reports showing volumes, categories, and top senders.
Ongoing Optimisation
Monthly review of bulk mail volumes and classification accuracy. Policy adjustments as new bulk senders emerge. Support for user preference queries and category reclassification requests.
How we have helped UK teams reclaim their inboxes.
Sales Team Inbox Overload
A Bristol technology firm had their sales team receiving hundreds of marketing emails and newsletters daily. Genuine prospect responses were being missed among the noise, affecting pipeline management.
Bulk mail classification deployed with digest delivery. Sales team inboxes reduced by 78%. Prospect response time improved. No legitimate sales emails missed in the following quarter.
Finance Team Subscription Sprawl
A Cardiff accountancy practice had accumulated hundreds of newsletter and alert subscriptions across their team over several years. Staff were spending significant time managing inbox noise.
Bulk mail audit identified 340 active subscriptions. Digest management deployed. Unsubscribe assistance used to eliminate 180 unwanted subscriptions. Inbox noise reduced by 82%.
Executive Inbox Management
A London professional services firm had senior partners receiving 150 to 200 bulk emails per day. Important client correspondence was being delayed as partners processed inbox noise.
Executive-level bulk mail filtering deployed with aggressive classification. Partner inboxes reduced to genuine correspondence only. Client response times improved measurably.
Give your team inboxes that only show what matters.
Our free inbox audit identifies your bulk mail volumes, top senders, and the time your team is losing to inbox noise every week. No cost, no obligation.